In revenue Robbins is the biggest thing in life coaching today. Robbins serves as Chairman of five private companies and Vice Chairman of two companies, including one public company, that together generate nearly half of $1 billion in revenue per year (Robbins.com)
In his personal biography located on his website he outlines many of his achievements. Robbins has no hesitation in indulging in self promotion.
Robbins is an internationally best-selling author with five books published in 14 languages and is the creator of the #1 personal and professional development system of all time— Personal Power —that alone has sold more than 35 million audio tapes worldwide. He is one of the most sought after speakers in the world; more than three million people from over 80 countries have attended Anthony Robbins live seminars or speaking engagements. Robbins has created a system of “total immersion” which produces the education, strategies, and momentum for measurable and lasting change. Robbins is also the founder of Mastery University which brings together leading experts from their respective fields in the world to train leaders from around the world. In the past, Robbins’ co-facilitators have included General Norman Schwarzkopf and Secretary of State Colin Powell on leadership, Dr. Deepak Chopra on psychoneuroimmunology, Peter Lynch and Sir John Templeton on finance (www.robbins.com)
His is quite an incredible rise from being a school caretaker to ‘peak performance coach.’ He combines a unique mix of evangelistic fervour in his seminar presentations, with pseudo psycho-babble and a little bit of new age chanting. His “Unleash the Power Within” seminars remain his centrepiece combining homespun wisdom, positive thinking techniques, uplifting case studes and a good dose of showmanship (The witch doctors p.353). What cannot be denied is his incredible success and the success of many of his devotees.